How To Make Money On TikTok With Affiliate Marketing

tiktok affiliate

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TLDR (Too Long Didn’t Read)

  • Why TikTok Is a Goldmine: TikTok’s massive user base and unique algorithm make it an ideal platform for affiliate marketing, giving you the chance to earn commissions without needing a huge following.

  • What Is TikTok Affiliate Marketing?: Affiliate marketing is simple, you promote a product, and when someone buys through your link, you get paid. TikTok, with over 1 billion users, pushes your content to interested audiences, making it a prime space for this.

  • Choose Products That Will Make Good Content: Find trending content niches, like road rage dash cam videos, and link to relevant products in your bio, such as dash cams, to attract viewers and drive sales.

  • How to Leverage Your Influence: If you’re already an influencer, you can take it further by promoting products directly, using discount codes, and earning commissions while offering your audience value.

  • How to Get Started with TikTok Affiliate Marketing: Sign up for affiliate programs, choose products that align with your audience, create authentic content, use the right hashtags, and stay consistent to build momentum and trust.

  • How to Add Links to Your TikTok Bio: You need at least 1,000 followers and a business account to add a clickable link in your bio, but if you’re not there yet, direct your audience to Instagram or YouTube for a quick workaround.

Why TikTok Is A Goldmine

TikTok is a goldmine for making money if you know how to use it.

One of the best ways? Affiliate marketing.

You can get paid to promote products on TikTok, and it’s way simpler than you think.

You don’t need to be an influencer with millions of followers, you just need a plan.

I’m about to break down how you can get started with TikTok affiliate marketing, why it works so well, and how to earn commissions by promoting products you believe in.

What Is TikTok Affiliate Marketing?

Affiliate marketing is when you promote a product, and if someone buys it through your link, you get a commission. It’s that simple.

Companies give you a unique link, and every time someone makes a purchase from that link, you get paid.

Now, why TikTok? The platform has over 1 billion active users.

That’s right, a goddamn billion. People scroll for hours on TikTok, and the algorithm actually works in your favor, pushing your content to people who might actually care about what you’re promoting.

Here’s why TikTok is different from every other social media platform out there when it comes to affiliate marketing:

  1. Insane Organic Reach
    TikTok is unique because you don’t need a huge following to go viral. I’ve seen people with 100 followers get tens of thousands of views on a single post. Why? The algorithm. It’s designed to push your content to people who might be interested based on their behavior on the app. That means you can start small, and still have massive potential for growth.

  2. Video Content Converts
    Videos are powerful, and TikTok is built entirely around short, engaging video content. People are more likely to trust a product recommendation when they can see it in action, and TikTok’s short format means you can create quick, impactful videos that drive sales. People trust what they see, and that means higher conversions.

  3. You Can Target Niches Easily
    Whether you’re into fitness, fashion, tech, or gaming, TikTok allows you to tap into specific niches. Find products that match your niche, promote them in a way that’s entertaining or helpful, and watch the commissions roll in. TikTok’s audience is diverse, and there’s a market for just about anything.

Choose Products That Will Make Good Content

Some of the biggest and most popular videos on TikTok are just cleaning videos.

Like “how to clean xyz” or just a video of someone wiping soap off a mirror.

For whatever reason, it’s satisfying to watch, and guess what’s in that creator’s bio? A link to a Shopify store filled with affiliate links to cleaning products.

So what I suggest is finding some kind of content that’s really popping off, and figure out how you can create content about it that will attract people to your store.

For example, dash cam videos of road rage.

When you visit those TikTok pages, you’ll often see a link in the bio to a Shopify store or website with dash cams you can buy.

So basically the person found the dash cam video that you reposted, realized how important the dash cam is for their own car, and decided to buy one using your link in bio.

The content attracts the audience, and the link takes them to the product. Simple and effective.

And this example is great because it’s a very easy form of content to make.

You’re not trying to sell some kind of kitchen appliance and have to make a mess in your kitchen each time you need content.

With the dash cam idea, you can just repost other TikToks or make compilation videos as long as you credit the original poster.

Then, the key is just consistency. Post or repost at least 2 TikToks per day once your link in bio is ready.

How to Leverage Your Influence

If you’ve already got more of an influencer audience, you can take it a step further.

Instead of just relying on links in your bio, you can directly promote products and use yourself as the ambassador.

Brands will send you free products to promote, and you can offer your followers a discount code.

They get a discount, you get paid commissions, and you might even score some free gear in the process.

This strategy works because people trust you as the face of the product.

You’re not just sharing a link, you’re showing them why the product is worth buying. When people see you using and recommending it, they’re more likely to take action.

How to Get Started with TikTok Affiliate Marketing

1. Sign Up for Affiliate Programs

Before you can start promoting products, you’ll need to sign up for affiliate programs. Some of the most popular platforms include Amazon Associates, ClickBank, and ShareASale. These programs give you access to thousands of products across different industries. Sign up, choose products you genuinely believe in, and get your unique affiliate links.

2. Choose Products That Align with Your Audience

Don’t just promote random items. Your audience needs to feel like the products you’re recommending fit with the type of content you’re already creating. For example, if you’re in the fitness niche, stick to promoting workout gear, supplements, or fitness apps. If you’re in tech, recommend gadgets or software tools. When your product recommendations align with your brand, people are more likely to trust you—and trust equals more sales.

3. Create Engaging, Authentic Content

On TikTok, it’s all about grabbing attention quickly and being authentic. You can’t just make a video saying “buy this” and expect results. Instead, show your audience how to use the product, highlight its benefits, or explain how it solves a problem they might have. Use creativity, humor, or personal stories to keep it interesting. The goal is to create content that not only engages but also encourages people to click on your link.

4. Use Relevant Hashtags and Keywords

To make sure your videos reach the right audience, use hashtags and keywords that are relevant to your niche and the product you're promoting. TikTok users often search through hashtags, so this is an easy way to get discovered by people who are already interested in what you're selling. Don’t overdo it, though—pick a handful of targeted, relevant hashtags for each video.

5. Be Consistent

You won’t go viral with one video, and you can’t expect instant commissions. TikTok’s algorithm rewards consistency. The more regularly you post, the more the platform learns who to show your videos to. Consistency is key in building momentum, so keep creating content and engaging with your audience. Over time, you’ll build trust, and the commissions will follow.

One of the most effective ways to convert viewers into buyers is by adding a link to your TikTok bio. However, TikTok doesn’t allow everyone to do this right away. To add a clickable link in your bio, you need to meet certain criteria:

  1. Have a Business Account: You need to switch to a TikTok business account, which is free and can be done in your account settings.

  2. Reach 1,000 Followers: TikTok only allows accounts with at least 1,000 followers to add clickable links to their bios.

If you haven’t hit the 1,000 follower mark yet, don’t worry. Here’s a simple workaround: you can still direct your audience to your Instagram or YouTube channels, where you can place affiliate links in your bio.

I’d just say in your video, “Check out the link in my Instagram bio,” and lead them there. It’s a quick solution until you can add direct links on TikTok.

The BMM Takeaway

TikTok is a serious business tool if you know how to use it.

With affiliate marketing, you don’t need a massive following or a huge budget to start earning.

All you need is the right strategy, some consistency, and the ability to create content that connects with your audience.

Whether you’re just starting out or looking to add another stream of income, TikTok affiliate marketing can help you make serious money while having fun and staying creative. It’s time to stop scrolling and start earning.